Brain-Based Marketing: Unlocking Consumer Conversion Through Neuroscience

By Keith Engelhardt
Brain-Based Marketing: Unlocking Consumer Conversion Through Neuroscience

NeuroMarket Business Portal founder Keith Engelhardt has just published his latest book: “Brain-Based Marketing: Unlocking Consumer Conversion Through Neuroscience
 

In this book, Keith Engelhardt shares practical, effective, and easy to implement brain science-based marketing tips so that marketing, product, and experience design can more effectively capture and focus attention, determine preferences, and understand purchasing behavior. Their goals center on optimizing how businesses and brands communicate, design, and position offerings and achieve better marketing results.

ISBN: 979-8-90243-266-1 (223 pages)

Information about the book and purchasing the book is available at https://cms.sawatchsolutions.com/brain-based-marketing-unlocking-consumer-conversion-through-neuroscience/